MOOVAZ product family
MOOVAZ Engage
Turn first-time customers into repeat customers.
What it is
Engage runs email and text campaigns, automatic follow-ups, review requests and loyalty journeys using customer data from the CRM.
It reacts to activity across MOOVAZ — a new Acquire lead, an Assist conversation, a booking, or a paid invoice.
Key capabilities
- Email and SMS campaigns
- Automated follow-ups
- Customer segments
- Review requests
- Loyalty and win-back journeys
- AI campaign copy
Steps to build
- 01
Messaging providers
Connect email and SMS sending with consent and unsubscribe handling.
- 02
Segments
Build audiences from CRM data and activity.
- 03
Campaign editor
Templates and AI-assisted copy.
- 04
Automations
Triggers from other modules: lead, booking, payment.
- 05
Metering
Messaging credits through the shared wallet.
Go-to-market strategy
Target customers
- Businesses with repeat potential: cleaners, salons, gyms, window cleaners
Message
- “Your next job is already in your customer list”
Pricing
- Module fee plus messaging credits
Channels
- Ready-made review-request journey as an easy first win
Sales email template
Your next booking could be a past customer
Hi [First name],
I noticed [specific observation about a service customers might need again]. Does [Business name] have a regular way to reconnect with previous customers, or does follow-up happen whenever someone has time?
We're planning MOOVAZ Engage to help businesses run email and text follow-ups, review requests and repeat-customer journeys using their MOOVAZ CRM records.
For you, a useful starting point could be [relevant example: a review request after a completed job or a reminder when a service is due]. Messages would need appropriate consent and a clear way to opt out.
Would you be open to a 15-minute conversation about one customer follow-up you'd like to make more consistent at [Business name]?
Best, [Your name] MOOVAZ [Your phone number]
If this isn't relevant, just reply and I won't follow up.
Team notes & prompt library
Working notes for developers, marketing and sales. Editable in src/data/notes/engage.md — add and refine prompts here as the product evolves.
Engage — Team notes & prompt library
Working notes for the MOOVAZ Engage product. Developers, marketing and sales: add, refine and reuse the prompts below. Keep prompts copy-paste ready.
Developer prompts
- Specify the messaging providers: email and SMS sending with consent tracking, unsubscribe handling and delivery webhooks.
- Build the segmentation engine over CRM data and cross-module activity (new Acquire lead, Assist conversation, booking, paid invoice).
- Design the automation builder: triggers from other modules, journey steps, and messaging credit metering through the shared wallet.
Marketing prompts
- Write the "your next job is already in your customer list" campaign for cleaners, salons, gyms and window cleaners.
- Draft the ready-made review-request journey as the easy first win: trigger, timing, copy variants.
- Create example loyalty and win-back journeys with AI-generated copy for three sectors.
Sales prompts
- Write a demo script that turns one past customer list into a booked-out week.
- Draft objection responses for "my customers will find it spammy" and "I don't have time to write campaigns".
- Write a pricing explainer for module fee plus messaging credits.